Apple vs. Android is not the question

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One of the worst things you can do for your business is you limit your mobile business choices to either Apple or Android-based apps - simply because you, or members of your team, currently own those certain devices.  If your intent is to make a major impact on your business with mobile, you should be thinking more expansively than that.

Sure, the cost of acquiring smart phones or tablets is an important part of the ROI calculation to measure the success of your mobile initiative, but leading with pre-selected hardware is a mistake, especially for small and mid-sized businesses who may be entering the mobile business world for the first time.

Regardless of your specific goals (and you’ll need to get really specific), if the driving factor for your mobile automation project is increasing revenue, elimination of redundant labor, or improved customer and salesperson engagement, the real value will come from new or transformed processes that you design to make that happen.  If you can succeed with that the bottom line impact on your business could be tens or hundreds of thousands of dollars annually for your business – millions or billions for the truly creative, resourceful and, yes, lucky.

The development platforms for Android phones and iPhones both are powerful and capable, and while there are certainly situations when you might choose one or the other, when it comes to having a booming impact on the future of your company, it’s changing the experience of buying from you, changing the experience shared by your sales team and your customers – and not the maker of the smart phone – that will determine your success.

Is one better than the other when it comes to business?

Is one better than the other when it comes to business?

Are you ready to start the mobile conversation in your business?  We can help – www.xkzero.com, info@xkzero.com or 847-416-2009

This entry was posted in Mobile Commerce, Mobile sales, Revolutionize ERP, Sage 100 ERP, Sage ERP, Sage X3 by Paul Ziliak. Bookmark the permalink.

About Paul Ziliak

Paul Ziliak, co-founder of xkzero has helped conceive and launch mobile sales and delivery automation apps for smart phones and tablets. Designed for mid-sized and growing manufacturers and distributors, the xkzero brand apps leverage the power of popular back-end ERP and accounting systems. A registered CPA and former auditor, Paul has spent 20 years designing and implementing ERP and accounting solutions using Sage 100, Sage 500 and Sage X3 in industries such as food and beverage, wholesale distribution, and numerous discrete manufacturing environments. Paul lives in Chicago and is a married father of three sons. An active leader in Illinois CPA Society networking events, Paul has also coached youth baseball since 2007. Websites: www.xkzero.com Blog: www.erpappsblog.com Social media handles: @PaulZiliak @erp_apps